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Social Media Video & Reels

Short-form video content created for KPMG’s marketing and recruiting teams, distributed across LinkedIn, YouTube, Instagram Reels, and Thrive@KPMG channels.

Focus: Optimization, engagement, and platform-specific design.
Role: Concept development, storyboarding, motion design, editing, and final delivery. As the sole video creator on these projects, I managed the full production lifecycle from concept through post-production.

KPMG Social Engagement Reels - Learning Elite

Designed and animated custom motion graphics, edited the video with music, and optimized horizontal and vertical formats for social media distribution.

Horizontal version for KPMG's LinkedIn, YouTube and Social Share: 

Learning Elite award Video

Vertical format for KPMG's Instgram reel:

KPMG Social Engagement Reels - Talent Plus Program

Curated raw footage, created motion graphics assets, animated elements in After Effects, and edited the final video for cross-platform distribution.

Horizontal version for LinkedIn/YouTube: 

Talent Plus

Vertical format for Instgram reel:

Talent Sync Program

Selected key clips, designed motion graphics, and produced a short-form promotional video optimized for multiple social media platforms.

Horizontal version for LinkedIn/YouTube: 

Talent Sync Program

Vertical format for Instgram reel:

UTA Global Internship Program

Produced a social media highlight reel combining curated footage, motion graphics, animation, and music to promote the internship program.

Horizontal version for LinkedIn/YouTube: 

UTA Global Internship

Vertical format for Instgram reel:

Community Impact Day | Social Toolkit

Designed motion graphic templates for Instagram Stories, including animated intro and location cards used across Community Impact Day coverage.

KPMG AI Pulse | Social Report

Created an animated social media video featuring AI-generated voiceover, motion graphics, and music to present key survey insights.

KPMG Ignition Academic 

A teaser-style social video adapted from a longer testimonial piece highlighting KPMG’s collaboration with academic partners.

  • LinkedIn - Grey Circle
  • Instagram

© 2025 by Zhaowei “Vicky” Chen

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